BUSINESS ADMINISTRATION FACULTY

Dr. Dinker Raval, Professor
Business Administration Department
Earl G. Graves School of Business and Management
Morgan State University
McMechen Commerce Building - Room 509-A
1700 E. Cold Spring Lane
Baltimore, MD 21251
TEL 443.885.3517
FAX 443.885.8252
EMAIL: draval@moac.morgan.edu

EDUCATION:

DBA, (Business Administration) George Washington University, 1972
MBA, George Washington University, 1962
MA (Economics), American University, Washington, D.C., 1959
BA, Gujarat University, India

CLASSES TAUGHT AT MORGAN:

Professional Selling
Fundamentals of International Business
Seminar in Marketing Research
Salesmanship
Marketing Systems
International Marketing
Seminar in Management
Organizational Behavior Systems
Problems in Business Policy
Administrative Policies and Procedures
Marketing

RESEARCH INTERESTS:

Cross Cultural Marketing
Social Marketing
Cultural Analysis of International Business
International Marketing

SELECTED PUBLICATIONS/PRESENTATIONS:

Presented an invited paper on "Globalization of Social Marketing: A Catalyst for Integrated Sustainable Development" at the Oxford Round Table, Oxford University, Oxford, United Kingdom, August 8-15, 2004.

"Barriers in Using Birth Order to Segment Market: Implications for Customer Relationship Management", SAM Advanced Management Proceedings, Fall 2004.

"Cultural Values Driven Segmentation in Social Marketing," Scheduled to be published in November 2004 in the Journal of Nonprofit & Public Sector Marketing.

"Strategic Issues in Culture Shift Risk Analysis in Global Business," Competitive Forum, Vol 1, 2003, pp 123-130.

"Consumer Birth Order as a Criterion for Market Segmentation: A Proposition," 2003 NEBAA International Conference Volume, May 29-30, 2003 pp 150-153.

"Role of Cultural Values in Segmentation" Social Marketing Quarterly, Winter, 2003.

"Product Cycle and International Product Life Cycle: Economic and Marketing Perspectives", Business Journal, Vol. 12 No. 1 & 2 Fall-Spring, 1997, pp. 53-57.

"Managing Cultural Differences: Transfer of Experience for Multinationals," The Social Engineer. Vol. 5, No. 1, Jan. 1996, p. 39.

"Strategic Alliances for Reentry into Abandoned Markets: A Case Study of Coca Cola in India," Accepted as part of Proceedings, American Society for Competitiveness, Oct. 1996.

"Psycho-Cultural Profile of Asian Immigrants Implications for Marketing Initiatives," Multicultural Marketing Conference, Oct. 1996, Academy of Marketing Science pp. 345-352.

"Strategic Options for Market Linkages with the Third World for HBCU'S, "Marketing Accepted for Marketing of Higher Education Symposium, American Marketing Association, Nov. 10-12, Nashville, Tenn. 1996.