BUSINESS ADMINISTRATION FACULTY

Dr. Nathan Austin, Assistant Professor
Business Administration Department
Earl G. Graves School of Business and Management
Morgan State University
McMechen Commerce Building - Room 4585
1700 E. Cold Spring Lane
Baltimore, MD 21251
TEL 443.885.4585
FAX 443.885.8252
EMAIL: naustin@morgan.edu

EDUCATION:

Ph.D. – The Scottish Hotel School, Strathclyde Graduate Business School, Strathclyde University, Glasgow, UK (1998)
M.Sc. – Tourism Marketing. Dept. of Management Science, Tourism and Hotel Industries, Surrey University, Guildford, UK (1988)
Dip. – Marketing. Chartered Institute of Marketing, UK (1984)

CLASSES TAUGHT AT MORGAN:

HOMG 290 – Travel and Tourism Operations
MKTG 337 – Marketing Channels and Logistics
MKTG 335 – Consumer Behavior
MKTG 331 – Principles of Marketing

RESEARCH INTERESTS:

Tourist/Visitor Behavioral Issues
Tourism/Hospitality Development and Marketing
Technology and Tourism/Hospitality
Industry Competitiveness

SELECTED PUBLICATIONS/PRESENTATIONS:

Austin, N. K., Abeson, F. and Callow, M. (2006). A Comparison of Student Perceptions of Teamwork in the Academic and Workplace environments, Business Research Yearbook, Vol. 13(1), 684-689.

Austin, N. K., Ibeh, K. I. N. and Yee, J. C. C. (2006). Consumer Trust in the Online Travel Marketplace, Journal of Internet Commerce, Vol. 5(2), 21- 39.

Abubakar, B. and Austin, N. (2006). An Exploratory Analysis for the Modeling of Effective Marketing in Sensitive Historical Sites, The Consortium Journal of Hospitality and Tourism, Vol. 10(1), 5-17.

Austin, N. K. and Adams, C. (2005) Antecedents of Accountability as a Competitive Resource: Conceptualization and Development. Competition Forum, Vol. 3(2), 303-308.

Austin, N. K. (2005). Understanding the Leisure Travel Preferences of African Americans. Business Research Yearbook, Vol. 12(2), 701-705.

Austin, N. K. and Adams, C. A. (2004). The Potential for Competitiveness Through Accountability. Competition Forum, Vol. 2(1), 332-339.

Sohail, M, Austin, N. K. and Rushdi, M. (2004). The Use of Third-party Logistics Services: Evidence from a Sub-Saharan African Nation. International Journal of Logistics: Research and Applications, Vol. 7(1), 45-57

Austin, N. K. (2003). Tourism Entrepreneurship Development in Rural African Economies. Journal of African Business, Vol. 4(1), 87-102.

Austin, N. K. (2002). Managing Heritage Attractions: Marketing Challenges at Sensitive Historical Sites, International Journal of Tourism Research, Vol. 4(6), 447-457.

Austin, N. K. (2002). Training Tourism and Hospitality Managers in Universities. Journal of Teaching in Travel & Tourism, Vol. 2(2), 89-100.